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S2
offers the following creative services as part of its individualized
plans for clients. These services are competitively priced and tailored
to meet client budget needs.
Content Creation | Employee
Communications | Meetings and Events
Public Relations Consultation | Speaker
Services | Web site Concepts
Content Creation:
Get messaging right the first time. S2
brings extensive editorial and production experience to the diverse content types mentioned here.
- Advertising copy
- Brochures
- Business writing (e.g. executive memos, proposals, targeted e-mail)
- Direct Mail
- Editing/proofreading services
- Feature articles
- Flyers
- Intra/Internet articles
- Intra/Internet newsletters
- Invitations
- New Media: Scripting and production of podcasts, videos and blogs
- Newsletters
- Press materials: Biographies, releases, fact sheets, promotional photography
- Speechwriting
Employee Communications:
S2
specializes in employee communications that establish company cultural
values and enable employees to understand their unique role in the
accomplishment of organizational goals.
- Company mission, message creation and delivery
- Internal executive communications plans and
tactics including
speechwriting and communiques.
- Employee events and exhibits
- Executive “Town Halls”
- "Intranet" internal web site development,
promotion and metrics
- Employee recognition vehicles and contests
Meetings and
Events:
Whether the occasion calls for collaboration
or celebration, Shara Sokol and associates have served on the special
events teams for Radio City Music Hall, the 92nd Street Y and IBM.
(See "Professional/Personal Highlights"
for specific event information.)
Services include:
- Catering/entertainment coordination
- Collaborative technology -- Using web-based
knowledge sharing technologies to communicate, collaborate
- Collateral: Signage, programs, etc.
- Concept and agenda development
- Corporate gift selection
- Dedication/Gallery/Theatrical Openings
- Invitation development and design
- Feedback vehicles
- Photography
- Site selection and coordination
- Speechwriting, scripts & speaker support
- Special Conferences - e.g. medical conferences
- Teleconferences
- Video and audio production
- Webcasts
Public Relations
Consultation:
Shara Sokol brings PR experience as in-house
counsel for Radio City Music Hall, the Saint Vincents Comprehensive
Cancer Center and the 92nd Street Y, among others.
- Issues management and research.
- Media campaigns including pitch development,
story placement, press representation, photography and press
kit creation.
- Media training
Speaker Services:
A public speaking veteran, Shara Sokol offers
her own tips of the trade for staying calm, focused and on message.
- Original lecture series creation
- Public speaking training
- Presentation development
- Speaker coordination/representation
Web site concepts:
S2
works with the industry's top web designers to offer original web
site creation that includes concept, content/site development and
production.
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